by Kerstin Heuer | Oct 11, 2019 | Blog
If you want to build a brand for your non-profit, you need to offend people. You can’t please everyone. You can’t even please most people. And that’s OK. In fact, we’re here to help you realize that pleasing everyone is exactly what you don’t want to do. If you’re...
by Kerstin Heuer | Aug 7, 2019 | Blog
I’ve been working with nonprofit leaders for over 10 years, and I always say that nonprofits need a vision, a roadmap, and funding to be successful. But what happens when you’re constantly struggling to get donations? It feels like you’re paddling up river, right?...
by Kerstin Heuer | May 22, 2019 | Blog
At first glance, posting on social media seems so easy. Come up with something witty or inspirational to say. Find a relevant photo. Post. Repeat. Bask in the success of your posts! Once you actually start posting on social media, you realize it’s not as simple as you...
by Kerstin Heuer | May 8, 2019 | Blog
It’s Thursday morning. You’re going through your daily tasks, busy as ever. You’re creating a slide deck. Practicing your presentation for a new parenting class you will be facilitating. Writing emails. And trying to squeeze in some time for all-important coffee...
by Kerstin Heuer | Apr 18, 2019 | Blog
Ever look at other organizations’ strategies, get tempted to copy it but end up with less success? In this episode, Kerstin Heuer, a nonprofit marketing consultant and founder of Nonprofit Today, teaches us how to improve our marketing and branding so we can stop...
by Kerstin Heuer | Feb 5, 2019 | Blog
Millennials: that group born between 1980 and 2000 who have challenged (and perhaps re-defined) the way people have been living, buying, working, and giving for generations. Raised during a technological revolution, they’re informed, interconnected, and interested in...
