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5 Surefire Ways to Connect With Millennials Using Digital Marketing

Millennials: that group born between 1980 and 2000 who have challenged (and perhaps re-defined) the way people have been living, buying, working, and giving for generations. Raised during a technological revolution, they’re informed, interconnected, and interested in using the resources they have to make a positive impact.

What branding is and why your nonprofit needs it

Imagine this: You have sat down to a spaghetti dinner with your family. You wind the noodles around your fork, lift a bite toward your lips, and are interrupted by the doorbell. You sigh, place the fork on your plate, and make your way toward the door.

3 Ways Your Non Profit Can Reach Millennials

  Did you know that you’re probably carrying around the single biggest disrupter of charitable giving in your pocket right now? Your smartphone. Since their launch roughly a decade ago, smartphones have revolutionized the way that people find out about...

How to use Facebook Live for Non-Profits

If you're a non-profit you probably have a lot on your plate, but it's important to check in with your donors regularly and let them know what is going on in your organization. One of the best ways to do this is through social media! More specifically Facebook Live!...

11 Handy Marketing Tools for Non-Profit Marketers

We know there are a lot of free tools out there and it can be hard choosing ones that you utilize every day. Here are 11 of our favourite marketing tools we use every day at Non-Profit Today!   1. Feedly Online Blog Post Archive Feedly is an online blog post...

Are Micro-Donations the Way of the Future?

We live in a world where we want instant. Instant coffee, instant recognition, instant…..donations? When nptechforgood.com asked this question in their 2017 trends report:   “… Which new fundraising concept [would] donors be most Likely to use?”   Donors...

How to Keep Your Donors Coming Back.

How do you keep your donors in the loop and give them relevant information that will keep them coming back? Email Marketing is one of the greatest tools for nurturing leads and maintaining a relationship with your donors. Did you know that Email is the channel...

How to Jump-Start your Year-End Campaign

A lot of work goes into creating a year-end campaign that inspires new and old donors to give generously. We know it’s a busy time for non-profits, after all, 61% of donors are inspired to give during the holiday season (Givingreport.ngo) So, what can you do to create...

SMBRD #54: Social Media for Non-Profits

Becky Murray writes for the Social Media Breakfast Red Deer blog and recaps the monthly speakers. We invited Becky to share the points taken from our presentation to our blog as well. We hope you enjoy the post! Original blog post found here  October’s SMBRD was...

9 Things Donors Want From Your Non-Profit

Do you send out thank-you cards hoping that that gesture shows enough gratitude to someone who had donated their hard-earned dollars?   Donors want more from the non-profits they support. If you are not going above and beyond you’re not standing out… and trust...

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